Aspen, CO. – (June 13, 2023) – This year marks the 50th anniversary of an Aspen icon – The Gant. Since December 27, 1973, the resort has followed its motto of “Good Times in Aspen” which holds true to this day. Upon opening, The Gant was Aspen’s first condominium property to provide upscale hotel amenities and services. Since then, The Gant has become a beloved mainstay in Aspen, known for relaxed luxury, comfort, and hospitality, and offering a wide range of amenities and thoughtful activities for guests of all ages – from skiing and snowboarding in the winter to hiking and biking in the summer.
To commemorate this golden anniversary, the resort will celebrate with special perks and celebratory offerings from summer through the 2023-24 ski season.
50th Anniversary Package
Travelers can reserve an anniversary stay through April 2024 with the following package perks for resort guests:
- 50th welcome gift including an anniversary Gant hat and Colorado spirit
- $50 F+B credit for Pepperjack’s, ideal for enjoying the signature “Gant 73 anniversary libation, festive disco ball cocktails, poolside beverages from The Gant’s anniversary cocktail menu, and more
- Priority reservations to the new rooftop Rocky Mountain High Tea (through mid October)
- Priority reservations to The Gant’s signature 50th Anniversary Rooftop Golden Globe (winter season)
- $50 credit on a guided half day fly-fishing experience with Aspen Outfitting Company
- $50 off local partner High Society Free Ride’s paddle boards or ski gear
- Complimentary celebratory shotski experience for up to four people
Celebratory Offerings
Opportunities abound to celebrate the resort’s 50-year legacy, with highlights including:
- Complimentary in town and airport transportation in the Golden Anniversary Gant Vans
- The Gant’s anniversary cocktail menu featuring nostalgic favorites from the 70’s and present day sips with select libations served in disco balls plus a vintage shotski
- The Gant ‘73 is the resort’s anniversary libation, its take on the French 75
- 50th Anniversary Spotify playlist
- Anniversary amenities including golden Gant hats and koozies
- Winedown Wednesdays on the rooftop (through mid-OctoberRooftop Rocky Mountain High Tea (through mid-October)
- $50 weekend bottomless mimosas (through mid-October)
- Signature 50th Anniversary Rooftop Golden Globe for festive après and dining (winter season)
- Anniversary event for owners (June 2023), former/current employees and the community (December 2023)
- Feature wall frame of retro photos from The Gant’s early years in Pepperjack’s – the resort’s restaurant named after a fox who notably visited the property each evening in the years following its opening
- Pop up experiences throughout the year
A Glimpse Back in Time
As a long-standing fixture in Aspen, The Gant has experienced history continuously being written and has welcomed guests from across the world. Following is a glimpse back to its origin year, 1973:
- Average cost of an Aspen hotel room: $5.00/night (dorm style) – $300/night (5-bedroom home)
- Daily adult ski lift ticket cost: $9.00
- Meal of champions cost less than $2.00 (Olympia six-pack of beer – $.85; steaks – $0.97/lb.)
- Aspen had seven round trip flights to Denver for: $25.00 one-way
- Condominiums at The Gant sold between $36,000 – $94,000
- Diana Ross and Marlyn Brando were hot celebrities who visited Aspen in 1973
- The number one song in U.S. was “Time In A Bottle” by Jim Croce
- The most popular paint color was Harvest Gold (via House Beautiful)
- Tequila Sunrise was the cocktail of choice
“It is truly exciting and humbling to celebrate The Gant’s 50th anniversary throughout the year and to reflect on all of the memories and relationships that have ensued during this time. This anniversary marks a significant milestone of being part of the fabric of the Aspen community for half a century, and relationships are the heart and soul of what we do here – an energy that has shaped The Gant into such a special place for so many,” General Manager Donnie Lee states. “While this is a great opportunity to reminisce and pay homage to our historic milestone, we are also inspired and enthusiastic to begin the journey into our next 50 years, and the future is bright.”
To learn more about The Gant’s 50th anniversary celebrations and reservations, visit www.gantaspen.com/50th-anniversary or call 970.925.5000.
